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Harnessing Enterprise Virtual Worlds PDF Print E-mail
Written by Administrator   
Tuesday, 03 July 2007
Harnessing Enterprise Virtual Worlds
- leveraging corporate collaboration for competitive advantage 

Optional pre-conference workshop,
Tuesday 23rd OCTOBER 2007, LONDON

This practical workshop is a high-level introduction to enterprise virtual worlds for corporate strategy, IT and HR executives. Wherever you sit in the organisation, this one in-depth workshop will walk you through the latest thinking to enable you to leverage virtual worlds for competitive advantage. In just one intensive day , you'll learn:

  • The difference between public and private virtual world environments
  • When are public worlds appropriate and when not
  • The key alternatives to public virtual worldsWhat the tools let you do
  • Understanding the security issues and infrastructure requirements
  • In-depth demos of a variety of systems
  • Understanding the human factor
  • With presentations from leading analysts, consultants and end-users, this one-day practical workshop will leave you with all the tools to develop your corporate strategy and take advantage of virtual worlds.

    8.30 – 9.300830    Registration and breakfast
    0930    Opening and introductions
    9.30 – 9.45

    Workshop facilitator: David Burden, Daden

     
    9.45 – 10.30

    What are enterprises with virtual worlds?

    • Difference between a platform and a world
    • Private vs public environments
    • What are the problems with public virtual worlds
    • What are the drivers for change/discontent
    • How are these likely to change in the coming years
    • When are public worlds appropriate – what works
    • When are public worlds not appropriate
    • What worlds are available?
      • Forterra Systems
      • Proton Media
      • Qwaq
      • Wonderland/Darkstar (Sun Microsystems)
      • Torque (GarageGames)
    • What do the tools let you do?

    Steve Prentice, Chief Analyst, Gartner

    10.30 - 11.15

    Harnessing the advantages of enterprise virtual worlds, understanding the security implications

    • Next generation enterprise social networking
    • In the distributed office, how do you replace serendipitous water-cooler conversations?
    • What can you use enterprise virtual worlds for?
      • Virtual offices
      • Facilitating home-working
      • Corporate collaboration
      • Internal conferences
      • Fast prototyping
    • Outline of security issues
      • Operating virtual worlds inside the enterprise
      • Access through the firewall to public environments
      • The problems with client devices
      • Controlling access

    Ron Edwards, CEO, Ambient Performance

    11.15 - 11.45

    Coffee

     
    11.45 - 12.45

    Client case-study: Diageo

    Delé Atanda, Global Digital Marketing, Diageo

    12.45 – 13.45Lunch
    13.45 - 14.30

    Building a community within a company

    • developing virtual worlds guidelines for employees
    • why, how, etc

    Roo Reynolds, Metaverse Evangelist, IBM    

    14.30 - 15.15

    Understanding the human factor

    • Body language, non-verbal communication
    • Is an avatar a business persona?
    • Examine some of the academic research to understand WHY some things work and WHY some of them don’t – realism and the uncanny valley for example, goal orientation etc.

    Chris Carella, Electric Sheep

    15.15 - 15.45
    Coffee

    15.45 – 16.30

    Serious Games and research

    • rapid 3d modelling and importing
    • Geographic modelling
    • related location based services
    • real world and virtual world interaction through mobile devices
    • Location-based learning  

    Dr Sara De Freitas, Serious Games Institute

     16.30-17.00 Questions and discussion
     17.00

     Close of day

     

    Last Updated ( Monday, 22 October 2007 )
     

    Register NOW
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