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Advisory Board
The Virtual Worlds Forum Europe advisory board represents seasoned industry professionals who have worked with us as and shared their expertise as a sounding board to ensure programme quality. Find out more about our Advisory Board below.
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Written by Administrator
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Tuesday, 03 July 2007 |
| Richard Bartle
Dr Richard Bartle co-wrote the first virtual world, MUD ("Multi-User Dungeon") in 1978, and has thus been at the forefront of the online games industry from its very inception. A former lecturer in Artificial Intelligence and current Visiting Professor in Computer Game Design (both at the University of Essex, U.K.), he is an influential writer on all aspects of virtual world design, development, and management. As an independent consultant, he has worked with most of the major online game companies in the U.K. and the U.S. over the past 20 years. His 2003 book, Designing Virtual Worlds, has already established itself as a foundation text for researchers and developers of virtual worlds alike. | |
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Last Updated ( Wednesday, 22 August 2007 )
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Written by Administrator
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Tuesday, 03 July 2007 |
| Justin Bovington
Justin Bovington, CEO of London based virtual world agency Rivers Run Red, has been instrumental in developing some of worlds major virtual launches: adidas, Reebok, Vodafone, Heineken, Sky News, ING Renault F1 and Penguin... to name a few. His company has been present in Second Life since January 2003, and in that time, they've helped develop and form the virtual world immersion market. He is one of the leading creative directors in the media and virtual creative sector. |
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Last Updated ( Wednesday, 22 August 2007 )
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Written by Administrator
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Tuesday, 03 July 2007 |
| Mark Boyd
Mark Boyd is Creative Director and Head of Content at advertising agency Bartle Bogle Hegarty, where he is responsible for developing new branded content opportunities for advertisers. Projects include branded TV programming, theatrical film releases, contract publishing, radio, mobile and gaming. Previously, Mark was Director of Content and Stream MSI/TBWA, having joined from Hutchison 3g (now 3) where he was Head of Young Adult Markets. Before this, Mark worked at Drum PHD on a number of advertiser funded projects in different media. He joined from Virgin Media, his first media role after a brief detour via the civil service. Mark has always worked to find new roles for brands beyond traditional advertising, working for all of the key stakeholders: agency, media owner and client side. Mark is also and founder and the Chairman of the Branded Content Marketing Association (BCMA), bringing together people interested in branded content from film, music, TV, mobile and gaming industries. |
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Last Updated ( Wednesday, 22 August 2007 )
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Written by Administrator
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Tuesday, 03 July 2007 |
| Mike Butcher
Mike Butcher is a journalist and a new media expert. A former editor of New Media Age magazine, he has since written for newspapers (Guardian, FT), magazines and blogs including TechCrunch and PaidContent. In 2004 he was voted 'One of the 100 Innovators of the UK Internet Decade' by GfK NOP. |
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Last Updated ( Wednesday, 22 August 2007 )
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Written by Administrator
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Tuesday, 03 July 2007 |
| Paul Hemp
Paul Hemp is a senior editor at Harvard Business Review, where he edits and writes articles on a variety of topics. He is the author of “My Week as a Room Service Waiter at the Ritz” (HBR June 2002), “Presenteeism: At Work – But Out of It” (HBR October 2004), “Avatar-Based Marketing” (HBR June 2006), and “Are You Ready for E-tailing 2.0?” (HBR October 2006). He has appeared as a commentator on CNN, CNBC, and the BBC and as a panelist at such conferences as the Yale CEO Leadership Summit and the SXSW Interactive Festival. Previously, Mr. Hemp was the director of publications at Mercer Management Consulting in Boston, a writer and editor at The Boston Globe,and a reporter at The Wall Street Journal in London and Brussels. He is a graduate of Whitman College and Harvard Law School. |
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Last Updated ( Wednesday, 22 August 2007 )
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Written by Administrator
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Tuesday, 03 July 2007 |
| Aleks Krotoski
Aleks Krotoski is a columnist for The Guardian's Technology section and for Guardian Unlimited, where she writes about the social dimensions of interactive entertainment, emerging community experiences in virtual worlds and other aspects of social software. She is currently working towards a PhD in social psychology examining the social networks of Second Life. In particular, she is interested in understanding online social influence, and how information diffuses through online populations. |
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Last Updated ( Wednesday, 22 August 2007 )
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Written by Administrator
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Tuesday, 03 July 2007 |
| Steve Prentice
Steve Prentice is Group Vice President and Chief of Research at Gartner and takes a particular interest in the longer term (5-10 year) scenario for the development of IT infrastructure, its evolving role in enabling new business models and the impact of new technologies and consumer market trends. Steve joined Gartner in 997 from GPT Limited, where he was Director of Marketing with their Payphones group. Prior to GPT he held a variety of marketing oriented roles with both software and hardware vendors, including seven years with Logica Limited, undertaking a wide range of projects in the IT and telecommunications sectors. Steve holds a B.Sc. Hons. degree in marine biology from the University of Liverpool, a postgraduate diploma in technological economics from the University of Stirling and a postgraduate certificate in business management from Coventry University. |
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Last Updated ( Wednesday, 22 August 2007 )
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Written by Administrator
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Tuesday, 03 July 2007 |
| Ren Reynolds
Ren Reynolds is a consultant, philosopher and writer based in the UK and numerous virtual worlds, as well as the founder of the Virtual Policy Network . Academically Ren writes about the philosophy / ethics of technology, computer games and virtual worlds. As global head of strategy for Internet, Mobile & Applications for Cable & Wireless, Ren developed a Digital Media service portfolio. Ren has also consulted in marketing and product strategy / development for British Airways, BBC, Sky, Publicis and the UK Government; and has written extensively for IBM on the business application of emerging technologies for strategic advantage. Ren has numerous media credits including MTV, G4 TV, BBC World Service, NY Public Radio, Radio Sweden, and has been interviewed by New Scientist, Popular Science, The Guardian and many others. |
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Last Updated ( Wednesday, 12 September 2007 )
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Written by Administrator
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Tuesday, 03 July 2007 |
| Alice Taylor
Alice Taylor is Commissioning Editor, Education, Channge 4 TV. Alice Taylor has over a decade of experience working in new media, from developing Channel 4’s first website (www.channel4.com) in early ‘96 to more recently, Vice President of Digital Media for BBC Worldwide in Hollywood. Alice specializes in cross-media entertainment, videogames and interactive entertainment and was recently a judge for the 2006 Machinima awards, the 2007 Independent Games Festival and Edge Magazine Awards. Alice founded the gamecentric blog Wonderland (www.wonderlandblog.com) and has written about gaming for sites and magazines, including BBC News, The Guardian, Paste magazine, the New Statesman, and Kotaku. Wonderland was recently nominated for Best Non-Commercial Website or Blog in the MCV Games Media Awards. |
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Last Updated ( Tuesday, 25 September 2007 )
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